Posts Tagged ‘inboundmarketing’
The 8 growth drivers for lawyers, accountants and consultants
In professional services firms, growth depends on 8 interrelated factors. Tricks only work in the short term. What does work is an integrated, professional and systematic approach in which fee earners, leadership, marketing, business development, HR and IT work together closely and reinforce each other.
Read MoreInbound marketing experiences in accountancy and consultancy firms
Because the buying process is increasingly taking place online, many organizations are focusing on Inbound Marketing. This is still in its infancy at accountancy, consultancy and law firms. Does Inbound Marketing also work in these sectors that traditionally float on people and personal relationships? Rob Meijers interviewed Patricia de Broekert and Jeroen Rietvelt about their experiences with Inbound Marketing at Twynstra Gudde and Visser & Visser accountants and advisors.
Read More